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Pricing 9 min read Updated August 2026

A professional business website in India typically costs Rs. 15,000 to Rs. 50,000. E-commerce sites run Rs. 50,000 to Rs. 3,00,000, and custom web applications start around Rs. 2,00,000 and rise with complexity. The price depends far more on scope and integrations than on the number of pages.

“How much does a website cost?” is the hardest question to answer honestly, because the word website covers a five-page brochure site and a booking platform handling thousands of transactions. Both are websites. They are not the same job.

This guide gives you the real ranges we see in the Indian market, explains what actually moves the number, and shows where budgets get wasted. We build these sites for a living, so we have an obvious interest here — we have tried to write the guide we would want to read before spending our own money.

What a website costs in India: the ranges

These are realistic 2026 market ranges for work done by a competent agency or experienced freelancer in India. Prices below the bottom of each range usually mean a template with little customisation.

Typical website development cost ranges in India by project type
Type of website Typical cost (INR) Typical timeline
Landing page (single page) Rs. 8,000 – 20,000 3–7 days
Small business website (5–10 pages) Rs. 15,000 – 50,000 2–4 weeks
Corporate website (10–30 pages) Rs. 50,000 – 1,50,000 4–8 weeks
E-commerce store Rs. 50,000 – 3,00,000 6–12 weeks
Custom web application Rs. 2,00,000 – 10,00,000+ 3–9 months

What actually drives the price?

Page count is the weakest predictor of cost. These six factors matter far more:

1. Custom design versus a theme

A purchased theme lightly adjusted to your brand is the cheapest route and can look perfectly professional. A custom design — wireframes, original layouts, a design system — typically adds Rs. 20,000 to Rs. 1,00,000 depending on depth. Custom is worth it when your brand is a differentiator or your user journey is unusual.

2. Number of unique page templates

Twenty pages built from four templates cost far less than eight pages that are all bespoke. When you get a quote, ask how many unique templates are included, not how many pages.

3. Integrations

Every external system adds cost: payment gateways, CRMs, ERP or inventory systems, booking engines, shipping APIs, WhatsApp and SMS. A single straightforward payment gateway integration is modest; connecting a live inventory system is a project of its own.

4. Content and images

This is the most commonly forgotten line item. If you supply finished copy and photos, you save money. If the agency writes your content and sources or shoots imagery, expect meaningful additional cost — and a better result, because most sites underperform on content, not code.

5. SEO foundation

Technical SEO done at build time — clean semantic markup, fast loading, correct meta tags, structured data, an XML sitemap — costs very little extra. Retrofitting it later costs a great deal more. Insist it is included.

6. Support after launch

Some quotes include 30 to 90 days of post-launch support; some include none. This difference alone can explain why two quotes for “the same” site differ by tens of thousands of rupees.

What are the ongoing costs?

A website is not a one-time purchase. Plan for these recurring items:

Recurring annual website costs in India
Item Typical annual cost (INR) Notes
Domain name Rs. 800 – 1,500 More for premium or .in/.com variants
Shared hosting Rs. 3,000 – 8,000 Fine for most business sites
VPS hosting Rs. 12,000 – 40,000 For higher traffic or web apps
SSL certificate Free – Rs. 5,000 Free Let's Encrypt is fine for most sites
Maintenance plan Rs. 24,000 – 1,20,000 Updates, backups, security, small changes

Where website budgets get wasted

  • Paying for pages nobody reads. A 30-page site where six pages get all the traffic is 24 pages of wasted build and maintenance.
  • Custom design on a standard journey. If your site is “learn about us, then enquire”, a good theme does that well.
  • Building features before you have users. Launch the core, then invest based on what people actually do.
  • Skipping the SEO foundation to save a little. The cheapest SEO work is the work done during the build.
  • No handover. If you cannot edit your own content or do not hold your own hosting credentials, every trivial change becomes a paid request.

How to compare quotes fairly

When two quotes differ wildly, they are almost never quoting the same work. Ask every vendor these questions and the gap usually explains itself:

  1. How many unique page templates are included?
  2. Is the design custom, or a customised theme?
  3. Who writes the content and supplies the images?
  4. Which integrations are included, and which are extra?
  5. Is technical SEO included at build time?
  6. How long is post-launch support, and what does it cover?
  7. Do I own the code, design files and hosting credentials on final payment?
  8. Can my team edit content without a developer?

If a vendor will not answer question seven clearly, treat that as decisive. You should own what you paid for.

Frequently asked questions

A professional small-business website in India typically costs between Rs. 15,000 and Rs. 50,000. That range covers a custom design, five to ten pages, mobile responsiveness, a contact form, basic SEO setup and one year of hosting and domain in most quotes.

An e-commerce website in India usually costs between Rs. 50,000 and Rs. 3,00,000. The main cost drivers are the number of products, payment gateway and shipping integrations, whether you need multi-vendor support, and how much custom design work is involved.

Quotes vary because the word "website" covers everything from a five-page template site to a custom web application. The biggest cost drivers are custom design versus a theme, the number of unique page templates, third-party integrations, content and image creation, and how much post-launch support is included.

A very cheap website is worth it only if your needs are genuinely simple. Below roughly Rs. 15,000 you are usually getting a template with minimal customisation, no SEO foundation and no support. That is fine for a placeholder, but it often costs more to fix later than building it properly the first time.

Yes. Budget for domain renewal (roughly Rs. 800 to Rs. 1,500 a year), hosting (roughly Rs. 3,000 to Rs. 15,000 a year for most business sites), an SSL certificate (often free), and optional maintenance. Maintenance plans in India typically run from Rs. 2,000 to Rs. 10,000 a month depending on how much changes.

Want a real number for your project?

Tell us what the site needs to do and we will give you a fixed written quote — free, with no obligation. If your budget does not fit the work, we will say so plainly rather than sell you something that will not perform.

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Related reading: how to choose a web development company in India, or see our website design & development service.